{"id":131,"date":"2021-03-27T00:38:46","date_gmt":"2021-03-26T21:38:46","guid":{"rendered":"http:\/\/1.cbm.ua\/?p=131"},"modified":"2021-11-23T18:18:36","modified_gmt":"2021-11-23T15:18:36","slug":"%d0%bf%d0%be%d0%ba%d0%b0%d0%b7%d0%b0%d1%82%d0%b5%d0%bb%d0%b8","status":"publish","type":"post","link":"https:\/\/1.cbm.ua\/?p=131","title":{"rendered":"\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438"},"content":{"rendered":"\n<p style=\"font-size:12px\">NPS &#8212; \u0418\u043d\u0434\u0435\u043a\u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0439 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438\u00a0<\/p>\n\n\n\n<p>\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 (<strong><jp_term>KPI<\/jp_term><\/strong> &#8212;  Key Performance Indicator) \u2014 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0437\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0439 \u043f\u0435\u0440\u0438\u043e\u0434.<\/p>\n\n\n\n<p>\u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u2014 \u044d\u0442\u043e \u0447\u0438\u0441\u043b\u043e\u0432\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c \u0441\u0442\u0435\u043f\u0435\u043d\u044c \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u044f \u0446\u0435\u043b\u0435\u0439 \u0438\u043b\u0438 \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0430, \u0430 \u0438\u043c\u0435\u043d\u043d\u043e: \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c<\/p>\n\n\n\n<p>KPI \u0431\u0430\u0437\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u043d\u0430&nbsp;<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A1%D0%B1%D0%B0%D0%BB%D0%B0%D0%BD%D1%81%D0%B8%D1%80%D0%BE%D0%B2%D0%B0%D0%BD%D0%BD%D0%B0%D1%8F_%D1%81%D0%B8%D1%81%D1%82%D0%B5%D0%BC%D0%B0_%D0%BF%D0%BE%D0%BA%D0%B0%D0%B7%D0%B0%D1%82%D0%B5%D0%BB%D0%B5%D0%B9\">\u0441\u0438\u0441\u0442\u0435\u043c\u0435 \u0441\u0431\u0430\u043b\u0430\u043d\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439<\/a>&nbsp;(<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Balanced Scorecard, BSC<\/em>), \u0442\u043e \u0435\u0441\u0442\u044c \u043d\u0430 \u0441\u0430\u043c\u043e\u043c \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u043c \u043d\u0430 \u0441\u0435\u0433\u043e\u0434\u043d\u044f\u0448\u043d\u0438\u0439 \u0434\u0435\u043d\u044c<sup><a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%9A%D0%BB%D1%8E%D1%87%D0%B5%D0%B2%D1%8B%D0%B5_%D0%BF%D0%BE%D0%BA%D0%B0%D0%B7%D0%B0%D1%82%D0%B5%D0%BB%D0%B8_%D1%8D%D1%84%D1%84%D0%B5%D0%BA%D1%82%D0%B8%D0%B2%D0%BD%D0%BE%D1%81%D1%82%D0%B8#cite_note-_e44ccbba5c3d3b3d-4\">[4]<\/a><\/sup>&nbsp;\u043c\u0435\u0442\u043e\u0434\u0435&nbsp;<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A1%D1%82%D1%80%D0%B0%D1%82%D0%B5%D0%B3%D0%B8%D1%87%D0%B5%D1%81%D0%BA%D0%BE%D0%B5_%D1%83%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5\">\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f<\/a>&nbsp;\u0441 \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u043c \u043f\u043e\u0434\u0445\u043e\u0434\u043e\u043c \u0434\u043b\u044f \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u044f \u0446\u0435\u043b\u0435\u0439. \u041f\u0440\u0438 \u044d\u0442\u043e\u043c \u0434\u043e\u043f\u0443\u0441\u043a\u0430\u0435\u0442\u0441\u044f, \u0447\u0442\u043e \u043f\u0440\u0438 \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u0438 \u0432\u0441\u0435\u0445 \u0446\u0435\u043b\u0435\u0439 \u043d\u0438\u0436\u043d\u0435\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u0438\u0435\u0440\u0430\u0440\u0445\u0438\u0438, \u0433\u043b\u0430\u0432\u043d\u0430\u044f \u0446\u0435\u043b\u044c \u0434\u043e\u0441\u0442\u0438\u0433\u0430\u0435\u0442\u0441\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438<sup><a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%9A%D0%BB%D1%8E%D1%87%D0%B5%D0%B2%D1%8B%D0%B5_%D0%BF%D0%BE%D0%BA%D0%B0%D0%B7%D0%B0%D1%82%D0%B5%D0%BB%D0%B8_%D1%8D%D1%84%D1%84%D0%B5%D0%BA%D1%82%D0%B8%D0%B2%D0%BD%D0%BE%D1%81%D1%82%D0%B8#cite_note-_8e761b2c1a09d003-5\">[5]<\/a><\/sup>. \u042d\u0442\u043e\u0442 \u043c\u0435\u0442\u043e\u0434 \u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0447\u0430\u0441\u0442\u044c\u044e&nbsp;<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A3%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5_%D1%80%D0%B5%D0%B7%D1%83%D0%BB%D1%8C%D1%82%D0%B0%D1%82%D0%B8%D0%B2%D0%BD%D0%BE%D1%81%D1%82%D1%8C%D1%8E\">\u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c\u044e<\/a>&nbsp;(<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Performance Management<\/em>) \u0432\u043c\u0435\u0441\u0442\u043e&nbsp;<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A3%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5_%D0%BF%D0%BE_%D1%86%D0%B5%D0%BB%D1%8F%D0%BC\">\u0441\u0438\u0441\u0442\u0435\u043c\u044b \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043f\u043e \u0446\u0435\u043b\u044f\u043c<\/a>&nbsp;(<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Management by Objectives, MBO<\/em>). \u0417\u0434\u0435\u0441\u044c \u0430\u043a\u0446\u0435\u043d\u0442 \u0434\u0435\u043b\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u043f\u043e\u0432\u044b\u0448\u0435\u043d\u0438\u0435 \u0437\u043d\u0430\u0447\u0438\u043c\u043e\u0441\u0442\u0438 \u0440\u043e\u043b\u0438 \u0440\u0443\u043a\u043e\u0432\u043e\u0434\u0438\u0442\u0435\u043b\u044f \u0432 \u043e\u043a\u0430\u0437\u0430\u043d\u0438\u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438 \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0430\u043c, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u0438\u0435 \u0435\u0436\u0435\u0433\u043e\u0434\u043d\u043e\u0433\u043e \u043e\u0431\u0441\u0443\u0436\u0434\u0435\u043d\u0438\u044f \u0438\u0442\u043e\u0433\u043e\u0432 \u0438\u0445 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043f\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044f\u043c KPI \u0438 \u0434\u0440.(<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Performance Review<\/em>) \u0441 \u0444\u043e\u0440\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435\u043c \u043f\u043b\u0430\u043d\u0430 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u043a\u0430 (<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Development Plan<\/em>)<sup><a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%9A%D0%BB%D1%8E%D1%87%D0%B5%D0%B2%D1%8B%D0%B5_%D0%BF%D0%BE%D0%BA%D0%B0%D0%B7%D0%B0%D1%82%D0%B5%D0%BB%D0%B8_%D1%8D%D1%84%D1%84%D0%B5%D0%BA%D1%82%D0%B8%D0%B2%D0%BD%D0%BE%D1%81%D1%82%D0%B8#cite_note-_2ffc38f59fdf6997-6\">[6]<\/a><\/sup>.<\/p>\n\n\n\n<p>\u0422\u0430\u043a\u0436\u0435 \u043c\u043e\u0434\u0435\u043b\u044c KPI \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442 \u043c\u043d\u043e\u0433\u0438\u0435 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0447\u0435\u0441\u043a\u0438\u0435 \u043a\u043e\u043d\u0446\u0435\u043f\u0446\u0438\u0438, \u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440<sup><a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%9A%D0%BB%D1%8E%D1%87%D0%B5%D0%B2%D1%8B%D0%B5_%D0%BF%D0%BE%D0%BA%D0%B0%D0%B7%D0%B0%D1%82%D0%B5%D0%BB%D0%B8_%D1%8D%D1%84%D1%84%D0%B5%D0%BA%D1%82%D0%B8%D0%B2%D0%BD%D0%BE%D1%81%D1%82%D0%B8#cite_note-_e44ccbba5c3d3b3c-7\">[7]<\/a><\/sup>:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439 (<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A4%D1%80%D0%B0%D0%BD%D1%86%D1%83%D0%B7%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0444\u0440.<\/a>&nbsp;<em>Tableau de bord<\/em>) \u0444\u0440\u0430\u043d\u0446\u0443\u0437\u0441\u043a\u043e\u0433\u043e \u0443\u0447\u0451\u043d\u043e\u0433\u043e \u0416.&nbsp;\u041b.&nbsp;\u041c\u0430\u043b\u043e (1932&nbsp;\u0433.);<\/li><li><a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%A3%D0%BF%D1%80%D0%B0%D0%B2%D0%BB%D0%B5%D0%BD%D0%B8%D0%B5_%D0%BA%D0%B0%D1%87%D0%B5%D1%81%D1%82%D0%B2%D0%BE%D0%BC\">\u041c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430<\/a>&nbsp;(70-\u0435 \u0433\u043e\u0434\u044b XX \u0432\u0435\u043a\u0430);<\/li><li>\u0423\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0435 \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0446\u0438\u044f\u043c\u0438 (<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Competence Management<\/em>) (90-\u0435 \u0433\u043e\u0434\u044b XX \u0432\u0435\u043a\u0430);<\/li><li>\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439 EVA (\u042d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0434\u043e\u0431\u0430\u0432\u043b\u0435\u043d\u043d\u043e\u0439 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u044c\u044e) \u0421\u0442\u044e\u0430\u0440\u0442\u0430 \u0428\u0442\u0435\u0440\u043d\u0430 (\u043d\u0430\u0447\u0430\u043b\u043e 1990-\u0445);<\/li><li>\u041c\u043e\u0434\u0435\u043b\u044c \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043a\u0430\u0440\u0442 \u041b. \u041c\u0435\u0439\u0441\u0435\u043b\u044f (1992&nbsp;\u0433.);<\/li><li>\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u043e\u0446\u0435\u043d\u043a\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0438 \u0440\u043e\u0441\u0442\u0430 (<a href=\"https:\/\/ru.wikipedia.org\/wiki\/%D0%90%D0%BD%D0%B3%D0%BB%D0%B8%D0%B9%D1%81%D0%BA%D0%B8%D0%B9_%D1%8F%D0%B7%D1%8B%D0%BA\">\u0430\u043d\u0433\u043b.<\/a>&nbsp;<em>Effective Progress and Performance Measuerement<\/em>) \u041a. \u0420\u043e\u0431\u0435\u0440\u0442\u0441\u0430 \u0438 \u041f. \u0410\u0434\u0430\u043c\u0441\u0430 (1993&nbsp;\u0433.) \u0438 \u0434\u0440.<\/li><\/ul>\n\n\n\n<p><jp_term>Revenue<\/jp_term> &#8212; \u0414\u043e\u0445\u043e\u0434<\/p>\n","protected":false},"excerpt":{"rendered":"<p>NPS &#8212; \u0418\u043d\u0434\u0435\u043a\u0441 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0439 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0438\u00a0 \u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 (KPI &#8212; Key Performance Indicator) \u2014 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0437\u0430 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u044b\u0439 \u043f\u0435\u0440\u0438\u043e\u0434. \u041a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u2014 \u044d\u0442\u043e \u0447\u0438\u0441\u043b\u043e\u0432\u044b\u0435 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438 \u0434\u0435\u044f\u0442\u0435\u043b\u044c\u043d\u043e\u0441\u0442\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043f\u043e\u043c\u043e\u0433\u0430\u044e\u0442 \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c \u0441\u0442\u0435\u043f\u0435\u043d\u044c \u0434\u043e\u0441\u0442\u0438\u0436\u0435\u043d\u0438\u044f \u0446\u0435\u043b\u0435\u0439 \u0438\u043b\u0438 \u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0430, \u0430 \u0438\u043c\u0435\u043d\u043d\u043e: \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c KPI \u0431\u0430\u0437\u0438\u0440\u0443\u044e\u0442\u0441\u044f \u043d\u0430&nbsp;\u0441\u0438\u0441\u0442\u0435\u043c\u0435 \u0441\u0431\u0430\u043b\u0430\u043d\u0441\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0435\u0439&nbsp;(\u0430\u043d\u0433\u043b.&nbsp;Balanced Scorecard, BSC), \u0442\u043e \u0435\u0441\u0442\u044c \u043d\u0430 \u0441\u0430\u043c\u043e\u043c \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u043c \u043d\u0430 \u0441\u0435\u0433\u043e\u0434\u043d\u044f\u0448\u043d\u0438\u0439&hellip;&nbsp;<a href=\"https:\/\/1.cbm.ua\/?p=131\" rel=\"bookmark\">\u041f\u043e\u0434\u0440\u043e\u0431\u043d\u0435\u0435 &raquo;<span class=\"screen-reader-text\">\u041f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u0438<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-131","post","type-post","status-publish","format-standard","hentry","category-help_business"],"_links":{"self":[{"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/posts\/131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131"}],"version-history":[{"count":5,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/posts\/131\/revisions"}],"predecessor-version":[{"id":1442,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=\/wp\/v2\/posts\/131\/revisions\/1442"}],"wp:attachment":[{"href":"https:\/\/1.cbm.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=131"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1.cbm.ua\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}